Will 2026 Toyota RAV4 HEV start below PHP 2.2M?

Earlier this week, Toyota Motor Philippines (TMP) officially confirmed that the all-new RAV4 will be making its big debut this March. Even more surprising is that there will be two different variants of the next-generation RAV4 HEV based on the Department of Energy's (DOE) list of recognized hybrid electric vehicles (HEV), the LTD (Limited) and the ADV (AKA Adventure).

But everyone is curious just how much the all-new Toyota RAV4 will be priced once it’s revealed. So far, TMP remains silent regarding its pricing. However, we’ve gathered some information from multiple sources and rumors, and we were surprised to say the least.

If the information we've gathered is to be believed, the 2026 RAV4 HEV will reportedly begin at PHP 2.183 million for the 2.5 ADV HEV AWD CVT. On the other hand, the top-of-the-line 2.5 LTD HEV AWD CVT will apparently have a sticker price of PHP 2.499 million. 

This is quite the surprise, given that the RAV4 is a completely-built unit (CBU) that comes from Japan. However, the lower pricing could have been made possible thanks to Executive Order No. 12, which was signed by President Ferdinand “Bong Bong” Marcos Jr., and cuts import duty taxes on hybrids to zero.

Should these prices be true, the all-new RAV4 HEV will undercut the 2026 Honda CR-V e:HEV, which starts at PHP 2.438 million for the VX e:HEV CVT FWD and tops out at PHP 2.788 million for the range-topping RS e:HEV CVT AWD.

With the all-new RAV4 HEV set to make its official debut in March 2026, expect TMP to reveal more details closer to its launch in the country.